Sell Your Pre-Loved Watch in Any Condition

ALLU Watches No1

Sell Your Pre-Loved Watch
in Any Condition

ALLU Watches No1

Welcome To Allu For Watch Selling

We can purchase watches with or without papers and boxes, in any condition. Whether they are new, damaged or broken and if other stores have refused to buy them. Visit us at Allu to sell your watches from Rolex, Franck Muller, Cartier, Omega or other luxury brands.

How To Sell With Allu

We’ve tailored three selling experiences, each designed to accommodate your convenience and preference.

SELL AT OUR STORE

Efficiency meets comfort. Our store, just 3 minutes from Oxford Circus Station, offers quick assessments in private rooms. Let us know when suits you best.

You contact us via WhatsApp to book an appointment in our ALLU London store.

You arrive at our store and meet one of our expert in our private rooms.

Our team appraises your item and makes an offer. If you accept it, you get paid immediately via bank transfer.

SELL AT HOME

Convenience at your doorstep. Our expert buyers can visit your home to value your luxury items. Share your availability with us.

You contact us via WhatsApp to book an appointment conveniently in the comfort of your home.

Our expert visits your home to value your luxury items.

We will appraise your items and make an offer. If you accept it, you get paid immediately via bank transfer.

ALLU DHL

SELL BY SHIPPING

Distance isn't a barrier. Ship your luxury items via DHL, insured and tracked. Request a pre-paid postage label today.

Contact us via WhatsApp or call us at +44 77984 965 259 to request a postage label or pickup service.

We will organise a pre-paid postage label for you via our logistics partner, DHL. We can also arrange doorstep collection if preferred.

Receive a quote within 48 working hours. Receive a rapid bank transfer upon acceptance. 

Testimonials

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Examples of Brands Recent Purchases

AUDEMARS PIGUET

This prestigious brand has been devoted to the craft of luxury watches since its foundation in 1875. The Royal Oak is one of its most famous and prestigious collections.
This prestigious brand has been devoted to the craft of luxury watches since its foundation in 1875. The Royal Oak is one of its most famous and prestigious collections.

VACHERON CONSTANTIN

The world’s oldest continuously operating watch-maker. Their watches are very exclusive since they produce only a limited number of pieces. One of their most famous models is the Patrimony.
The world’s oldest continuously operating watch-maker. Their watches are very exclusive since they produce only a limited number of pieces. One of their most famous models is the Patrimony.

OMEGA

This brand is known for its timeless design and incredible performance, they made the first watch to be worn on the moon. Their most famous collection is the Speedmaster.
This brand is known for its timeless design and incredible performance, they made the first watch to be worn on the moon. Their most famous collection is the Speedmaster.

ROLEX

The Geneva-based manufacturer is a synonym of luxury watches. Rolex is the largest maker of Swiss-made certified chronometer. Their famous models are the Submariner, Cosmograph and Daytona.
The Geneva-based manufacturer is a synonym of luxury watches. Rolex is the largest maker of Swiss-made certified chronometer. Their famous models are the Submariner, Cosmograph and Daytona.

PATEK PHILIPPE

This brand is the last family-owned independent watch manufacturer left in Geneva. All of their watches are finished by a master craftsman and their most popular model is the Nautilus.
This brand is the last family-owned independent watch manufacturer left in Geneva. All of their watches are finished by a master craftsman and their most popular model is the Nautilus.

CARTIER

This Paris-based company is one of the most prestigious jewellery and watch manufacturers in the world. Some of its most popular models are Santos, Tonneau, Tank and Cloche.
This Paris-based company is one of the most prestigious jewellery and watch manufacturers in the world. Some of its most popular models are Santos, Tonneau, Tank and Cloche.

BREGUET

Founded in 1775, is one of the oldest surviving watchmaker brands and the inventors of the wristwatch. Some of its most notable collections are Heritage, Marine, and Reine de Naples.
Founded in 1775, is one of the oldest surviving watchmaker brands and the inventors of the wristwatch. Some of its most notable collections are Heritage, Marine, and Reine de Naples.

A. LANGE & SÖHNE

This german watchmaking company is known for its precision and design, very different from most swiss manufacturers. Its most popular model is the Lange 1.
This german watchmaking company is known for its precision and design, very different from most swiss manufacturers. Its most popular model is the Lange 1.

FRANCK MULLER

A brand related both to boldness and creativity, it is known for its ultra-complicated timepieces and unique designs. Some of its most popular models are the Secret Hours and Casablanca.
A brand related both to boldness and creativity, it is known for its ultra-complicated timepieces and unique designs. Some of its most popular models are the Secret Hours and Casablanca.

HUBLOT

This modern brand is known for its original designs that combine different materials. They are pioneers in the watchmaking world and their most famous collection is the Big Bang.
This modern brand is known for its original designs that combine different materials. They are pioneers in the watchmaking world and their most famous collection is the Big Bang.

IWC

This company was founded by combining swiss-watchmaking tradition with American production techniques. The result is some of the best watches in the market like the Portugieser, Ingenieur and Aquatimer collections.
This company was founded by combining swiss-watchmaking tradition with American production techniques. The result is some of the best watches in the market like the Portugieser, Ingenieur and Aquatimer collections.

BREITLING

This Swiss luxury watch manufacturer is known for making technical, highly accurate chronographs for aviators. Some of its most famous models are the Navitimer, Chronomat, and Superocean.
This Swiss luxury watch manufacturer is known for making technical, highly accurate chronographs for aviators. Some of its most famous models are the Navitimer, Chronomat, and Superocean.

Is your Watch in poor condition?

No worries, at ALLU, that’s okay!


ALLU purchases watches in any condition, even those rejected by other companies, in any condition and with or without the original paperwork.

Cracked

No problem

Oxydated

No problem

Scratched

No problem

Stained

No problem

No guarantee

No problem

10% Up When Selling More Than 2 Items To ALLU

ALLU UK 10% up on selling price
ALLU 10% selling price up
ALLU 10% selling price up

Discover how our customers enjoy 10% upped prices

No Purchase Quantity Limit

Over 70 items

£167,000

We bought over 70 items from one of our customers for £167,000. There is no limit to the quantity of items we can buy, and the speed of payment will not be affected.

No Purchase Price Limit

3 items

£109,000

We purchased 3 watches from a customer for a total of £109,000. There is no limit to the value of your items, and the speed of payment will not be affected.

Who Are We ?

ALLU is the pre-owned luxury items trader. In Japanese culture, we attach particular importance to hospitality. It is for us an art that we call Omotenashi*. Today we want to apply this philosophy in the UK by allowing you to sell us your luxury items in the best way.

2011

Founded in Japan

165+

Stores in 17 countries

Japan, the UK, France, Singapore and so on.

850+

Employees

ALLU no1 customer satisfaction

N°1

Customer Satisfaction in Japan

Researched by Nihon Nouritsu kyokai 2018

ALLU's Buying Power

ALLU has built its own circular ecosystem which buys items from customers locally
and sells through our selling platform globally.

That’s why we can buy

We aim to be a "Value Design Company" that provides life-changing value to all of our customers, despite the differences in our corporate locations and business activities, and to help each and every one of them realize their own way of life.

We aim to be a “Value Design Company” that accompanies our customers throughout their lives. Our Value designer will wait for you.

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